Meet our coaches

Kerry Dudley, MBA

founder, Executive coach & mentor

Her revolutionary suggestion (it was the 1990s!) was to find a role where I could use my strengths in a company that had similar values to my own - and that’s exactly what I did.

So I jumped the fence from reinsurance broking into underwriting and worked for NRG London, and then for St Paul Re, as part of a very successful International Property team.  Travelling extensively across Europe, South Africa and the Caribbean, I was respected in the market and one of only a few senior female reinsurance underwriters at the time.

But despite my success, I lacked self-confidence, even turning down a significant promotion to lead a big business. (I know!)

Working with a brilliant coach, I realised my ‘fixed mindset’ thinking (inherited from my parents) was a big blocker. I learned it’s normal to feel scared when we take on new challenges (and by the way this happens at the top too!) but with the right support we develop new capabilities and grow into bigger roles.

This knowledge inspired me to gain my MBA from Henley Business School before retraining as an executive coach at Cambridge University. This is the job I now love!

I get fired up about supporting and developing women in Financial Services. Using my 20-year business experience and understanding many of the challenges women and mums face, I founded Parity Executive Coaching together with professionals Henny Flynn and Imtiyaz Foolat, who also had long successful careers working and leading in insurance.

We work with individuals, organisations and industry networks (WIBF, GIN, TWIN) and through coaching we can help you Get the job you want, Feel you deserve it and Love doing it! 

The result?  Happier, more successful women and organisations who retain their valuable female talent: a win-win all round. 

about kerry’s coaching

Kerry is passionate about helping women to thrive.

She describes herself as an ‘eclectic’ coach, drawing on a variety of coaching tools and techniques to provide a truly tailored service. Kerry provides a confidential, non-judgemental and reflective space for clients to think, experiment and develop. Known for her warm, supportive and empathetic style, she combines this with her business experience and behavioural insight to help clients achieve their coaching goals. 

Kerry is affiliated with the Association of Coaching (AC), The International Coaching Federation (ICF), and the Chartered Institute of Personnel and Development (CIPD). Kerry worked in the global reinsurance industry for over 20 years in broking, international underwriting, capital markets and business development. During this time she had leadership responsibility for specific international territories, business strategy, teams and projects. She also actively collaborated with external partners, academics and committees to improve knowledge and education across the reinsurance industry.

Coaching areas of expertise include:

Growing self-confidence, managing imposter syndrome, developing a growth mindset, building emotional intelligence, managing work/life balance, developing interpersonal trust, managing boundaries, growing resilience, building valuable relationships, role transition, returning to work after maternity or a career break, career planning, leveraging motivation and leadership development.  

Licensed practitioner of Motivational Maps (used to improve performance and wellbeing) and accredited practitioner of Emotional Intelligence Profile tool EIP3.

Since 2017 she has run her own coaching practice. Alongside her interests in well-being for well-working and compassion-based coaching, she has with a special interest supporting women experiencing menopause. She is the founder of The Compassionate Menopause, a community dedicated to supporting women in menopause.

An experienced speaker, facilitator and trainer, she delivers coaching skill leadership programmes and is an author, podcast host and mindfulness teacher.

Training and qualifications

Henny is an accredited Professional Certified Coach (PCC) of the International Coach Federation (ICF), she completed her post graduate qualification in Personal & Business Coaching with Chester University and is a graduate in Sociology, with Psychology, from Nottingham University. Alongside her core coaching qualifications, she is trained in Systemic & Constellation Coaching as well as ImageWork. She has previously been an Approved Person under the FSA.

Coaching style:

Henny uses her extensive experience as a senior leader in creating and managing corporate change, combined with her expertise as a transformational coach, to support her clients through their own processes of change and personal development. She recognises the critical importance of creating balance across our whole life - and the challenges when it’s not aligned.

She specialises in creating a foundation of self-awareness on which to build successful change with clarity, calm and confidence. Her focus includes supporting clients with: return to work, career shifts, menopause and role transitions as well as leadership and personal development and supporting organisational change.

Imtiyaz is a highly experienced leader and has managed large-scale organisational change programmes for British Gas and Aviva; building new leadership teams and developing different leadership capabilities to ensure everyone was focused on what truly mattered to colleagues and customers.

He has recognised and experienced first-hand the lack of diversity in insurance. This has stoked his passion for education, learning and sharing of experiences that support the development of others, driving a shift in his own career.

He is an Associate Board Member for the UK International Coach Federation (ICF) chapter, helping to shape and deliver the Inclusion and Belonging agenda.

Since 2017 Imtiyaz has been certified as a professional coach with the ICF. He played a foundational role in setting up and running a professional global coaching faculty within a major UK Insurer, and designed and ran talent development programs aimed at improving gender diversity by increasing the number of senior female leaders in insurance leadership roles.

He is a thoughtful and challenging coach, who brings his blend of change, operations and insurance business leadership experience, alongside his passion for leadership development and diversity.

Coaching areas of expertise include:

Role transition coaching, understanding personal values and drivers, identifying limiting belief systems and managing inner critic, improving self-esteem and confidence building and valuing personal contribution.